Say Hello to Marree, Your Sustainable Clothing Brand

Introducing Marree, where clothing and style meet purpose and where Jenny Fong's creative journey becomes your source of inspiration. But first things first, this is how you pronounce "mah-REE".

The Creative Spark: Jenny Fong’s Journey

Behind Marree lies the story of Jenny Fong, a visionary artist who began her journey with a passion for shibori, the intricate Japanese dyeing technique. Shibori was Jenny’s canvas, a medium through which she crafted captivating, one-of-a-kind designs. But as her artistic path unfolded, she found herself at a crossroads, eager to expand her creative vision and embrace values like sustainability, timelessness, and community.

Rebranding from Modern Shibori to Marree

Photo: A photo of redwood trees Jenny took in Sea Ranch, CA.

Jenny’s journey was one of evolution—moving beyond her shibori roots to establish a brand that reflected her personal growth and deeper purpose. This transformation became the foundation for Marree, a space where enduring style and mindful practices converge.

The Story Behind the Name

Names carry weight, and for Jenny, choosing the right one was essential to representing her brand’s transformation. Inspired by her mother, who taught her to sew and instilled a love of elegant style, Jenny sought to honor that legacy. She began experimenting with combinations of her middle name, "Marie," and her mom’s middle name, "Vallee."

Jenny's sketch of her computer and a bad brand name

Photo: Jenny's sketch of computer, Relieve Email??

Her early attempts with an anagram generator brought amusing results, including the laughable "Relieve Email." After some trial and error, inspiration struck during a flight. At 30,000 feet, the name "Marree" emerged—a harmonious blend of "Marie" and "Vallee." The clarity of this moment solidified the brand’s identity, and soon after, Jenny secured marree.co to launch her vision into the digital world.

Jenny's sketch of her eureka moment on the airplane

photo: Jenny's sketch of airplane landing "Marree" coming out of a thought bubble

Now this is a name that could proudly grace a store's façade and capture hearts.  Picture Jenny having a 'lightbulb moment' as the idea took flight at 30,000 feet.

With the name settled, Jenny wasted no time in securing marree.co, her digital corner of the world where her brand's exciting new chapter is set to unfold.

Marree: Where Style Meets Purpose

Marree transcends the traditional definition of a clothing brand, emerging as a movement. Each piece invites you to express your unique style while embracing timeless designs crafted to last.

Buy it with

 

At Marree, the focus moves away from fleeting trends, concentrating instead on creating garments that stand strong against fast fashion’s throwaway culture. The brand champions enduring elegance—a commitment to style that evolves with you.

Sustainability: Marree’s Promise

In a world where eco-conscious solutions are more critical than ever, Marree’s dedication to sustainability shines. Every garment is thoughtfully designed to reduce waste and uphold ethical practices. Marree embodies the belief that looking good can align seamlessly with doing good. Sustainability forms the foundation of its core values.

Jenny doing a style video

Photo: Sustainable style is for everyone.

Marree’s mission is to make sustainable fashion accessible to everyone. The brand proves you can combine style with ethics, offering a wardrobe that respects the planet while enhancing your personal aesthetic.

Empowered Together: Marree’s Community

Marree’s essence resonates in its tagline: “Our styles, our planet, empowered together.” This brand goes beyond clothing, fostering a community-driven movement that celebrates the power of collective impact. Every Marree piece reflects shared values and signifies a step toward a brighter future. Connection and purpose lie at the heart of this vision.

A New Era of Fashion

Marree signals a transformation, representing growth, creativity, and a deep commitment to positive change. Welcoming Marree means stepping into a brighter, more stylish future, where clothing intertwines with consciousness, and individuality harmonizes with collective progress.

So, embrace your Marree pieces with pride, knowing they’re part of a movement redefining the fashion landscape. Here’s to Marree: a name, a vision, and a steadfast promise of enduring style, sustainability, and community. Together, we’re making a meaningful difference—one stitch at a time.

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Comments


  • What an amazing story Jenny! Can’t wait to see what comes next…

    Olga on
  • Love the new name! Looking forward to seeing your new creations.

    Georgia on

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